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Company profile
Assist Japan Co., Ltd
1980.12.11
Authorized capital 40,000,000円
Paid-up capital 10,000,000円
CEO Yoshiharu Hirano
Zip code 059-0642
Hokkaido,Shiraoi-cho, Takeura 528-5
Zip code 320-0846
Tochigi prefecture, Utsunomiya city,
Takinohara 2-4-42
Tel.:028-635-8718
FAX:028-635-8778
Free dial:0120-35-8718
【Kawada plant】
Zip code 321-0111
Utsunomiya city, Kawada1015
Tel.:028-637-7902
【Kamikake plant】
Zip code 320-0855
Utsunomiya city,
Kamikake-cho, Kameoka-dai 868-27
【Hyogozuka mushroom plant】
Zip code321-0138
Utsunomiya city, Hyogozuka 255-17
Tel.:028-655-6221
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Design,construction and sale of agricultural structures
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Sales of agricultural materials and machinery
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Sales of mushroom cultivation equipments
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Design, construction and sale of mushroom cultivation system
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Oyama branch/Mitsuisumitomo Bank
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Utsunomiya branch/Mizuho Bank
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Head office/Tochigi Bank
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Ichijou branch/Ashikaga Bank
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Utsunomiya branch/Gunma Bank
Trade name
Date of esteblish
Capital
Representative
Location
HQ
Utsunomiya branch
Main function
of each plant
Banks
Plants
Philosophy of company
Сustomer first
To be closer to agriculture of Japan
We think that our mission is to satisfy customers by understanding their desire and needs in their eyes and to improve the quality of our work every day.
The result which will make us most happy is that if a client says: “I am very glad that there is Assist Japan”, it would be also proudest moment for us. Despite that Japanese community is expected shortage of manpower, on the basis of demographic aging, complying with the name of our company, we are assisting subjects of agriculture by offering reasonable plans.
History of the company begin from the cultivation of Shiitake mushroom in Shiroai district of Hokkaido prefecture. By selling our mycelium we provide for all, our specialty of cultivation of the mushrooms is based on years of experience and knowledge. Also, on this basis, we are building construction which can withstand such weather conditions as strong wind, heavy snowfall and etc., all of it enhances the efficiency and affects to continuity and production of high quality Shiitake.
Organizational structure
President`s message
History
Dec.1980 Established "Higashinihon Sekkou" Co., Ltd as the Eastern Japanese general distributor
for the patented products of "Gousei Sekkou Koma"
Oct.1988 Enlarged the retailing area to the whole country, renamed to "Nihon Sekkou" Co., Ltd
Dec.1992 Established of new company "Shiraoi" Co., Ltd.
1992 Production and sale of fungi beds and other・Expanding business range: started to sale
and build of agricultural constructions・Established "Shiraoi" biocenter
1996 Started nationwide sell of Shiitake cultivation system
Aug.1998 Registered activity of construction industry
1999 Joint creation of nutrient "M Power" with company "Mercian"
2001 Business expansion and relocation from Hokkaido to Tochigi and renamed to
Assist Japan Co., Ltd.
2002 Constructed new type of livestock building for biggest company in Japan "Shinmei"
Aug.2010 Established new company in China and named "Changchun Pingyliangyuan"
Commerce Trading Co., Ltd.
Mar.2012 Supplied Shiitake cultivation system to Ichihara prison
Mar.2013 Designed and constructed mushroom technology hall of China State Exhibition
of Agricultural Technology and Garden. Created mushroom plant in Inner Mongolia
Autonomous region
Apr.2013 Established JV "HiranoMushroom" LLC in Republic of Kosovo of west Europe
Domestic bases
Overseas bases
Employee`s messages
Takahashi Takeo – Сhief of Sales Department:
To be always together with our customers and make new things for them will make us very glad.
Access
Associeted Company:
Shiraoi Co., Ltd.
Overseas Joint Venture:
China, Changchun city
“Hirano Yoshihara Trading” Inc.
Europe Joint Venture:
«Hirano Mushroom» LLC
Minowa Hajime – Chief of Sales Section by Centre of Kyushu and Kansai areas:
Close to you! Assist Japan!
Takahashi Kenji – Chief of Sales Section by Tohoku area:
During the Great East Japan Earthquake, my customers helped me and I appreciated for it. I would like to do anything helpful for them too!
Hamano Yohei – Chief of Sales Section by Central area:
I am responsible mainly Shikoku area. I think agriculture is deeply connected to our daily life and this job is related to my own pleasure. I would like to satisfy your needs and to commit development of agriculture.
Kon Yoshihiro – Overseas Sale Division:
Japanese agricultural system to the world.
We have knowledge of the Greenhouse and automatic controlling system to
grow several mushrooms.
We are dedicated to providing the best quality, value and service to meet our customers' need.
About 5km from JR Utsunomiya Station
By bus:
①From JR Utsunomiya Station West exit, take bus #36 on 12th stop to direction Tsuruta and get off 19th stop on named Takinohara
②From JR Utsunomiya Station West exit, take bus #37 on stop 13th to direction Sacra-Tsuruta and get off on 18th stop named Takinohara
By car:
· about 2km from Tobu Minami Utsunomiya station
· about 7km Kanuma IC exit of Tohoku Expressway
〒320-0846
Tochigi prefecture, Utsunomiya city, Takinohara 2-4-42
TEL:028-635-8718
FAX:028-635-8778
Free dial:0120-35-8718
E-mail: toiawase@japan-as.com
About 60 years ago my grandfather Hirano Hiramatsu first time succeeded artificial cultivation of Shiitake mushroom in Hokkaido, Japan.
Then, during father Isao Watanabe time, mushroom production system has increased to industrial level and became number one in Hokkaido. Japan`s National Public Broadcasting Organization, NHK introduced shiitake and many time wins of the prize in contest of Agency of Forestry to people.
Since I was born and raised in such environment, first, i studied fungi in mushrooms department of Hokkaido Forest Product Research Institute and assisted my family business for three years. Then, I established my own company based on my Shiitake cultivation technique. It began with selling mycelium of Shiitake mushroom first, and then, all-weather cultivation system was succeed and sold to all over Japan.
Wall thick pipe house diameter 48.6mm that we developed was recognized by addition to mushroom industries, livestock farming, gardening and oher category of businesses. "Shinmei Livestock" which is the largest livestock industry in Japan, introdused our low cost livestock facilities in 2002. After that, for over 20 years, we have been going good piling results and we built extension every year. In recent years, we have been developing mushroom farming taking in welfare all over Japan and contribute the with disabilities employment.
Recently, aged people who are using the idle land for mushroom cultivation are increasing in Japan. And we abroad in China and Southeast Asia the “boom of mushroom" have started. In March 2013 company designed and constructed our mushroom technology in the hall of Exhibition Garden of the most advanced Agricultural Technology in China. In April 2013, Republic of Kosovo in Europe, we created with our European colleagues biggest joint venture of the cultivation of mushrooms in Europe, which will sell the products in European area.
In 2014 as new elaboration, first time in Japan we realized greenhouse with the layered racks and combined with natural sunlight and fluorescent lamps, lighting, which reduce the consumption of electricity for lighting for about 60%
We proud of our technique in mushroom as one of the top in the world. Reducing the running cost explains how effective our cultivation system is. We will continue improving productivity of the agriculture and the livestock industry of domestic and international agriculture in the future.
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●
・Assist Japan Co., Ltd
・Shiraoi Co., Ltd
・Kawada plant
・Kamitake plant
・Hyogozuka mushroom plant
・Assist Japan Co., Ltd
・"Shiraoi" Biocenter
●
Changchun office
●
Hiranomushroom LLC
EUROPE
Republic of Kosovo
Hirano Mushroom Co., Ltd.
«Hiranomushroom LLC»
CHINA
・Changchun office
(A joint venture company, People's Republic of China)
・Сompany «Changchun Pingyeliangyuan Commerce Trading Co., Ltd»
Related companies
President & CEO
Hirano
Yoshihiro
・Hokkaido Head office
・Utsunomiya branch
・Kawada plant
・Kamitake plant
Shiraoi Сo., Ltd.